The hands of a maker + a head for business + the heart of a teacher.
Are you an Etsy seller who would benefit from being mentored by someone with a thriving online creative business?
My passions for learning and teaching led me to start working with other makers in their creative businesses. And I absolutely love it. In fact, I feel like I was made for it. Hearing that I’ve equipped someone with the knowledge or confidence she needed to move forward or actionable steps that are driving sales is just as exciting to me as hearing that “cha-ching” from my Etsy app!
I view what I do as a combination of mentoring + coaching. I’m daily and full-time in the same trenches as fellow makers, using and keeping current with tools and best practices rather than learning them secondhand, discussing them in theory, or relying solely on past experience. And I’m doing it while nurturing a marriage and raising four kids. I get that running a business is life-encompassing and involves reevaluating and making adjustments all along the way.
I’m able to not only show those I mentor how to do something–based on knowledge–but also how I have done it successfully–based on experience after four years and more than 15,000 sales. Because I sell on Etsy full-time and am by nature a researcher and analyzer, I know ins and outs that haven’t crossed the radar of many Etsy sellers.
My knowledge and experience aren’t limited to simply being found on Etsy. My shop is on page 1 of Google search results for several keyword phrases that people actually search when looking to purchase a cash envelope system wallet (often even above Dave Ramsey’s online shop!), so I can also provide insight into the many factors that have helped me get there and stay there. I am able to offer practical and effective SEO tips (beyond keywords, since those are just part of it) and help sellers outline steps to take for gaining leverage with their own shops.
I have also experienced growing pains that have necessitated developing systems and approaches that help me to run my shop and produce my products more efficiently and with less chance of me losing my mind! That kind of insight and guidance can be highly valuable as your shop begins to thrive.
Chances are, you’ve been around long enough to realize that having a successful shop is not all about landing at the top of Etsy search or even Google search. My approach is to take a holistic view of you as a person and a business owner. While I am qualified to provide sound guidance in both Etsy search relevancy and Google SEO, that is just one piece of what I offer. If you don’t feel that kind of big-picture coaching is a good fit for you right now, then that’s okay!
Whatever your needs as a shop owner, I would be honored to come alongside you, equipping and encouraging you as you grow your business. You can view the services and online courses I offer below. Please email me if you have any questions or if you would like to inquire about a more customized service.
Here’s what a few fellow Etsy sellers have to say:
I feel so grateful to have been given the opportunity to learn from Melissa. Looking at my listings with her, and hearing her advice about my tags, titles, and descriptions was particularly awesome. I've read tons of articles on SEO but she was so knowledgeable, and to have her talk to me about my listings specifically, rather than just attempting to apply the generalized advice I found in articles online, was massively helpful.
I read a LOT and listen to a ton of podcasts about improving my business, but here's the thing - none of them can really compete with Melissa's advice, because she has done this successfully! She's juggled motherhood with building her handmade business, and she gets it. I know there are bloggers and social media experts and lots of people out there with really great info to share, but honestly, Melissa has done EXACTLY what I hope to do. That makes her opinion invaluable to me.
Following my session with Melissa I felt so much more confident about the direction I was taking with my shop, and excited about the next steps in my journey. In the short time that I've had since our session to apply her advice, I've seen a marked improvement in my shop traffic, I've improved my listing descriptions to increase my conversion rates, and I've sharpened my marketing focus. If you have the opportunity to learn from Melissa, take it! I am confident you will find her every bit as kind and helpful as I did!
During our coaching call, Melissa was not only able to answer all my questions based on her experience and research, she also helped me identify actionable steps to take my business to the next level.
The services I provide are non-refundable and come with no explicit guarantees as to future sales or shop success. However, I am very committed to fully engaging with those who purchase my services and providing value and actionable steps which, if followed, should create positive results.
Though I offer education and support for Etsy sellers, I am not employed by Etsy and this site is not affiliated with Etsy in any way. I am simply an experienced seller in the Etsy marketplace.